Introducing DataCanva — A New Add-On Module Built to Unify & Activate Customer Data
We’re proud to unveil DataCanva, a newly launched add-on module for our flagship marketing automation platform RI+ — designed specifically for retail, e-commerce, hospitality and multi-channel businesses that are tired of fragmented customer data and slow marketing execution.
If your team is facing challenges like:
- Disjointed data across POS, CRM, eCommerce, apps, booking system and DBMS
- A lack of clear, unified customer insights
- Time-consuming manual segmentation
- Low campaign engagement due to generic messaging
Then DataCanva is your solution.
This powerful add-on transforms your disconnected data into a single, structured customer view — enabling automated segmentation, smarter campaign decisions, and hyper-personalized marketing at scale. All with no-code setup, right inside RI+.
1. Unify Your Data, Effortlessly
No More Silos, Just a Single Source of Truth
Say goodbye to scattered data and hello to seamless integration. DataCanva on RI+ connects all your sources—CRMs, POS systems, marketing platforms, and beyond—via MySQL, Microsoft SQL, MongoDB, and more. Whether it’s SFTP, APIs, or simple file uploads, we’ve got you covered with GDPR and ISO 27001-compliant security you can trust.
Imagine this: Jolie browses your skincare site and later buys sunscreen in-store. DataCanva instantly syncs her online behavior with her purchase history, revealing she’s eyeing an anti-aging serum too. During your next sale, RI+ sends her a personalized offer for both products. No manual work, no missed opportunities—just higher conversions and happier customers.
2. Automate Like a Pro—No Coding Required
Tired of waiting for SQL scripts or manually cleaning spreadsheets? With DataCanva, you can set smart rules for cleaning, merging, and segmenting data—no technical skills needed.
Automate data pipelines that run 24/7, extract real-time web trends, and visualize insights with tools like PowerBI or Tableau. Need help? RADICA data experts can build you custom dashboards tracking ROI, click-throughs, segment lift, and more.
✅ Marketing teams using DataCanva reduced 85% of their time spent on manual data processing, freeing them to focus on strategy and creativity.
3. Wow Customers with Real-Time Precision
Engage Instantly, Convert Seamlessly
Batch-processed data is so yesterday. DataCanva on RI+ processes your data in real time, so you’re always one step ahead of your customers’ needs. Power omni-channel campaigns with live streams of customer actions—no delays, just results.
Picture Annie, a loyal fashion shopper whose membership is about to lapse. DataCanva spots it, segments her profile, and triggers a timely reminder via RI+. The message? Her points balance, a product she’ll love, and the exact spend to hit VIP status. Annie feels valued, adds to her cart, and renews—all because you acted at the perfect moment. That’s the magic of real-time personalization.
🚀 With real-time, personalized engagement powered by DataCanva, brands have seen a 77% uplift in conversion rates.
4. Perfect Your Offers with Precision
Turn Guest Behavior into Revenue
Generic promos don’t impress modern travelers—they want relevance. DataCanva transforms scattered data (booking patterns, dining choices, website clicks) into tailored recommendations. By tracking real-time preferences, we segment intent and deliver hyper-personalized offers across channels, thus resulting in higher engagement rates, and higher conversions.
No more one-size-fits-all deals—just smart suggestions, like upselling a suite to a guest who loves luxury or promoting a wine tasting to a frequent diner. The result? Happier guests and higher revenue.
Why DataCanva on RI+? Because Your Team Deserves Better
Marketing, IT, data, digital, and CS leaders—this is your game-changer. Break down silos, streamline workflows, and turn raw data into revenue-driving insights. With DataCanva on RI+, you’ll:
- Save Time: Automate the grunt work and focus on strategy.
- Boost ROI: Target smarter, convert faster.
- Stay Ahead: Act on real-time data, not yesterday’s news.
Ready to see the difference? Start your free trial or book a demo today. Let’s unlock your data’s full potential—together.
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About RADICA
RADICA is a Hong Kong leading email marketing solution provider dedicated to accelerating revenue and maximizing customer connection with customer engagement solution in B2B, B2C and E-commerce industries. With RADICA’s advanced onmichannel marketing automation platform RI+, it is much easier and effective to spread out cross-channel messages with automated and personalised journey, even with high volume within short period of time. Our clients ranging from luxury, banking and insurance to food and beverage like Chanel, BEA, LEVI’s, Chow Sang Sang and Starbucks. Since 2000, RADICA as the leading email marketing and CRM agency in Hong Kong have focused on growing the value of their customer database by making wise use of data analytics in direct marketing. Learn more Radica Systems Limited at www.radicasys.com.
