In the middle of difficulty, lies opportunity! It is extremely important that organizations have to get ready to prepare their first party data for analysing users’ behaviour and preference, so that they can implement a specific marketing strategies or optimize users’ experience before greeting the Cookieless era. There is no doubt that Data Solution Day organized by AWS is a remarkable start!
RADICA is extremely thankful to be invited to join the event and share how we assist a well-known financial organization to boost their sales by utilizing first party data, and we are happy that we got a great response from the crowd!
